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Trusting your SEO company is a big decision, and it’s natural to have doubts. The key to figuring out if you should trust them lies in their transparency and the results they deliver. Are they clear about what they’re doing and why?
A good SEO company will keep you in the loop about their strategies and explain the results you’re seeing, whether it’s an increase in traffic, better rankings, or more leads. They should also give you realistic expectations because SEO isn’t magic—it takes time.
If they’re promising instant results or using jargon to confuse you, it might be a red flag. A trustworthy company will also follow ethical SEO practices (white-hat SEO) and focus on sustainable growth rather than risky shortcuts that could hurt your website in the long run.
I learned this the hard way a few years ago when I hired an SEO company for my first website. They promised the world—top rankings in just a month! It sounded too good to be true, but I went for it anyway.
At first, I saw a spike in traffic, and I was thrilled. But soon after, my rankings plummeted because they’d been using black-hat techniques like keyword stuffing and spammy backlinks. Google caught on, and my site got penalized.
It took months to recover, and I ended up hiring a new company that focused on building a solid strategy. They were upfront about their methods, and while the growth was slower, it was steady and long-lasting.
That experience taught me to look for SEO companies that value trust and transparency over quick wins. If your current company checks those boxes, you’re likely in good hands!
A good SEO company will keep you in the loop about their strategies and explain the results you’re seeing, whether it’s an increase in traffic, better rankings, or more leads. They should also give you realistic expectations because SEO isn’t magic—it takes time.
If they’re promising instant results or using jargon to confuse you, it might be a red flag. A trustworthy company will also follow ethical SEO practices (white-hat SEO) and focus on sustainable growth rather than risky shortcuts that could hurt your website in the long run.
I learned this the hard way a few years ago when I hired an SEO company for my first website. They promised the world—top rankings in just a month! It sounded too good to be true, but I went for it anyway.
At first, I saw a spike in traffic, and I was thrilled. But soon after, my rankings plummeted because they’d been using black-hat techniques like keyword stuffing and spammy backlinks. Google caught on, and my site got penalized.
It took months to recover, and I ended up hiring a new company that focused on building a solid strategy. They were upfront about their methods, and while the growth was slower, it was steady and long-lasting.
That experience taught me to look for SEO companies that value trust and transparency over quick wins. If your current company checks those boxes, you’re likely in good hands!
